B Brand. Balance. #38 Patagonia Modernism sometimes not fully and sometimes

sometimes not fully and sometimes not at all

35 Projekte stellt das Buch mit Texten

and communication specialists

t escape the question: is it time to take it all apart

B Brand. Balance. #38 Patagonia Modernism sometimes not fully and sometimesPatagonia, an outdoor clothing brand with an environmental focus, was founded in 1973 by Yvon Chouinard, who since 1964 had been manufacturing pitons (metal anchors used in rock climbing) that would not damage the rock. While insisting on offering the best quality, the brand has contributed to a sustainable society and natural environment by developing eco friendly materials and returning 1% of its sales back to society. Patagonia has redefined the